Join the Community

20,823
Expert opinions
43,682
Total members
385
New members (last 30 days)
165
New opinions (last 30 days)
28,189
Total comments

Web 2.0: Advanta launches IdeaBlob for SMEs

Be the first to comment

Advanta, a US based financial institution, with a big focus upon providing credit cards to the small business market place has used the Demo event in San Diego to launch IdeaBlob.

IdeaBlob harnesses web 2.0 concepts around crowdsourcing to validate business ideas contributed by SMEs and then, potentially, win the cash to allow them to realise their idea. Its seems to be driven by a mix of market positioning and CSR.

As a concept IdeaBlob, appears to have some roots in Dell's IdeaStorm - but adapted and fine tuned for Advanta's audience.

Dell and other tech companies big and small are testing the waters with similar Web 2.0 enabled ideas, but I'm interested to know if any other banks have explored or deployed similar projects?

Disclosure: Dell is a client

External

This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.

Join the Community

20,823
Expert opinions
43,682
Total members
385
New members (last 30 days)
165
New opinions (last 30 days)
28,189
Total comments

Now Hiring