Australia’s fastest growing money app Nine25 has partnered with savings app Blossom to announce the launch of Nine25 Earn, a market leading savings product.
Blossom’s ESG-considered, fixed-income investment product will be available to Nine25 customers as part of Nine25 Earn. “We’re very excited to have Nine25 on board as a distribution partner,” says Blossom co-founder, Gaby Rosenberg, “it’s an exciting opportunity for both of us and we’re very keen to see the tremendous growth that this partnership is sure to deliver.”
Nine25 Earn will target returns from fixed income investments, and with returns compounding daily, customers can watch their savings grow every day. “We wanted a savings product to sit alongside Nine25 Invest, our wealth building product,” said Nine25 Founder, Leigh Dunsford, “Our users will now have the perfect product for market-leading targeted returns on savings. And with returns compounding daily, customers are going to see their savings work as hard as they are.”
“There are nearly 10 million Australians under 30 and they have a clear message: Financial products need to do more,” says Dunsford, “and unlike banks and traditional financial institutions, we’re listening to them. Blossom has demonstrated that you can democratise fixed income investing for the first time, target higher-returns and you can also do good along the way and that’s why we’re very excited to offer our customers this product directly in the Nine25 App.”
Global research shows that people between 18 to 26 years want to buy from brands that are authentically aligned with their own values. Of the respondents, 75% said they expect brands to be more sustainable in the future and 70% confirmed that it’s important for brands to take a stand on the issues their generation believe in.
Responsible investing is at the heart of BlossomApp's investment management philosophy. Their ESG considerations are implemented in two key ways:
through exclusions (Thermal Coal producers, Tobacco and controversial weapons) and integration. Blossom has adopted it’s ESG policy, read the policy here.
Nine25 customers will now be able to sign up to a fixed income savings product with just a few additional clicks. “Our goal is to simplify money by bringing different financial products together in a unified way within a single modern app,” says Dunsford, “this is another step towards that goal.”
Blossom is a responsible fixed-income savings app. They provide access to returns from managed fixed income investments for the first time.
Nine25 is Australia’s fast-growing money app. We’ve transformed from a single product with a single purpose to a dynamic multi-product ecosystem to provide a cohesive way to send, spend, save, invest and borrow for thousands of customers joining each week. We aspire to do money better, and with the help of our customers, we’re making money more relatable and instantly available.