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Digital Sales

Banks are orchestrating customer interactions with data, AI and tech, to obtain better leads and achieve higher sales conversions

Willem Lambrechts

Willem Lambrechts Managing Director at Drebbel

The Loudest Voice

Governments are cautiously starting to relax the lockdown. Economic life, or what is left of it, starts picking up. Everybody is encouraged to “go digital” and work from home. That is probably fair enough for a lot of people conducting tasks that do not involve interactions with clients, suppliers, partners. But how about sales, or looking from th...

/people /startups

Tom Blacksell

Tom Blacksell Managing Director B2B at Experian

Four factors retailers should consider during the Covid-19 pandemic

The long-term economic consequences of the Covid-19 pandemic are still unknown. With large portions of the global economy still shutdown, there is no certainty about when – and how – the economy will recover. The retail sector is no exception. Retail accounts for 5.3% of the UK’s GVA (Gross Value Added), contributing high proportions to the economy...

/covid-19

David Villaseca

David Villaseca Global Head of CX, Marketing & Sales at Oracle Financial Services Group

Connecting with Millennials & GenZ candidates in Financial Services: Intelligent talent acquisit

Millennials and Generation Z already represents 49,7% of U.S. population, which is a challenge for the ability to recruit, hire and train a diverse workforce for banks and insurance firms. Millennials & Gen Z in a transforming Financial Services industry Banks and insurance firms are fighting the war for talent - and nearly all major banks are

David Villaseca

David Villaseca Global Head of CX, Marketing & Sales at Oracle Financial Services Group

Are Banks really responsible in a digital world? Challenges on United Nations COP25

This week, we held a discussion on Responsible Banking on the 25th United Nations Climate Change Conference (COP25). It connected different experts from Bank of Spain, Santander, etc. In terms of green banking, the EU is considering a “green supporting factor” for bank lending: for example, encouraging banks to finance energy-efficient homes, zer

/sustainable

Willem Lambrechts

Willem Lambrechts Managing Director at Drebbel

NLP AND SALES , PART 1 : COMMUNICATION - an interesting paradox

June 1985, the author of this piece graduates from College. He proudly shows his Certificate titled : "Specialist in marine electronics"! The main subject during the whole curriculum was communications. Three years of training resulted in an almost perfect mastery of an art and craft called radio telegraphy. This was an absolute requirem...

/sustainable

David Villaseca

David Villaseca Global Head of CX, Marketing & Sales at Oracle Financial Services Group

How are banks becoming digital sales engines? Marketing Technology and Intelligent Sales

In the era of “Intelligent Banking”, banks are applying AI and autonomous solutions to grow margin and revenue using the most effective channels. Leveraging their data, they hyper-personalize communications and systematically maximize sales conversion. “Intelligent Sales” is not just about business growth, but also about being relevant to their cu...

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